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Johnson & Johnson to be first drug maker to list prices in TV commercials

By Associated PressFeb. 7, 2019

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Xarelto
Johnson & Johnson says it will start giving the list price of its prescription drugs in television ads, starting with the blood thinner Xarelto. Janssen Parmaceuticals Inc./AP

TRENTON, N.J. — Johnson & Johnson said Thursday it will start giving the list price of its prescription drugs in television ads.

The company would be the first drug maker to take that step.

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Associated Press

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