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WASHINGTON — President Trump’s reelection campaign is appealing to swing voters by attacking “Big Pharma” in a new digital advertising blitz.

In Facebook and Instagram ads launched on Sunday, Trump touts a plan to lower prescription drug prices and casts his Democratic opponent, former vice president Joe Biden, as the drug industry’s preferred candidate in November’s election.

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“That’s why Big Pharma is attacking President Trump,” the ads read. “They liked it better with Joe Biden when healthcare costs SKYROCKETED.”

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