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When it comes to primary care, One Medical is hardly Amazon’s first rodeo.

By the time the tech giant made the bombshell announcement that it was buying One Medical on Thursday, it had already aggressively scaled what began as a modest primary care pilot for its Seattle-area employees. Amazon has enlisted two different primary care companies — Care Medical and Crossover Health — to help it expand its services to all 50 states. 


All that was training for its next big leap into primary care with One Medical, a company that’s outshined the competition by sheer scale alone, boasting almost 770,000 members across 23 states plus Washington, D.C., as of March. Industry insiders say there’s a path for Amazon to pair One Medical with its existing assets — a large subscriber base, grocery stores, an online pharmacy, and drug delivery — to become a serious contender in health services. 

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