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Ad Specs

Native Units

Ad TypeFormatRequirementsLead Time
Native Article.jpg and text
  • Image: high resolution .jpg (min width = 1,500 pixels)
  • Headline: max 100 characters (including spaces)
  • Body: 750 – 900 words (indicate words to hyperlink)
  • Logo: .png
  • URL
5-7 Days
Native Breaker.jpg and text
  • Image: high resolution .jpg (min width = 500 pixels)
  • Headline: max 100 characters (including spaces)
  • Body: max 180 characters (including spaces)
  • URL
5-7 Days
Native Card.jpg and text
  • Image: high resolution .jpg (min width = 1,500 pixels)
  • Headline: max 100 characters (including spaces)
  • URL
5-7 Days
Native Recirculation.jpg and text
  • Image: high resolution .jpg (min width = 1,500 pixels)
  • Headline: max 100 characters (including spaces)
  • URL
5-7 Days
Newsletter Sponsorship.jpg and text
  • Image: high resolution .jpg (min width = 1,500 pixels)
  • Headline: max 100 characters (including spaces)
  • Body: max 75 words (including spaces)
  • Logo: .jpg or .png (transparent background)
  • Call-to-Action (CTA): client to provide hyperlink text
  • URL
3-5 Days

Display Units

Ad TypeFormatRequirementsLead Time
Half Page .jpg, gif, or HTML5
  • Dimensions: 300×600 pixels
  • Max File Size: 80K static or 200K zipped
  • Animation: 15s, 4 max loops
  • URL
5-7 Days
Leaderboard.jpg, gif, or HTML5
  • Dimensions: 728×90 pixels
  • Max File Size: 40K static or 200K zipped
  • Animation: 15s, 4 max loops
  • URL
5-7 Days
Medium Rectangle.jpg, gif, or HTML5
  • Dimensions: 300×250 pixels
  • Max File Size: 40K static or 200K zipped
  • Animation: 15s, 4 max loops
  • URL
5-7 Days
Smartphone Banner.jpg, gif, or HTML5
  • Dimensions: 300×50 pixels
  • Max File Size: 20K static or 200K zipped
  • Animation: 15s, 4 max loops
  • URL
5-7 Days

More Display Ad Information & Specs: