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In order to win the attention of physicians, Eli Lilly (LLY) has deliberately sought to hire people younger than 40 years old to work as sales reps across the U.S., according to a lawsuit that accuses the drug maker of widespread age discrimination.

A pair of middle-aged former sales reps claim the company developed policies to “intentionally” recruit a substantial proportion of “millennials” and “early-career professionals,” many of whom landed jobs through on-campus hiring or were part of a Lilly internship program that was filled with individuals 40 years old or younger.

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